AI Workbench · Level 13 of 15
Check the AI's work: marketing
Level 13 of 15 in the AI Workbench: a free AI exercise at Intermediate level, which takes about 25 minutes. Check an AI campaign report for a wrong rate and claims with no evidence, then read out an A/B test honestly.
Free · no download · about 25 minutes. Your work is saved on this device. Updated 18 Oct 2026.
The brief
- Client
- Brightleaf Home (fictional, hosted by OFORO)
- Site
- OFORO marketing desk
- Work order
- OFR-WO-113
- Data set
- Campaign report and A/B test
- Task code
- AIW-13
- Difficulty
- Intermediate
- Type of work
- Review
Check an AI campaign report for a wrong rate and claims with no evidence, then read out an A/B test honestly.
Skills you practise
- Click-through rate
- Evidence for claims
- A/B test read-out
- Significance
What the test checks
The acceptance test marks the skills this level practises.
- Click-through rate
- Evidence for claims
- A/B test read-out
- Significance
In this lab
- Train models in your browser
- Vision inspection, prompts, RAG and safe agents
- Check the AI's work before you trust it
Levels in the AI Workbench
Previous: Check the AI's work: HRNext: Check the AI's work: healthcare
- Data health check
- Train and evaluate without leakage
- Choose the metric and the threshold
- Overfitting: tune the tree
- Vision inspection on the conveyor
- Prompt to spec
- Answers with sources
- A safe agent
- Fairness check
- Privacy first
- Check the AI's work: finance
- Check the AI's work: HR
- Check the AI's work: marketing
- Check the AI's work: healthcare
- Check the AI's work: project management
Part of the AI Workbench
Prepare data, train a model and check the AI's work against a brief.
Feeds these internships: AI and Machine Learning, Data Science and Analytics, Generative AI and Prompt Engineering, AI Agents and Automation, Computer Vision, AI for Finance and Accounting, AI for HR and Recruitment, AI for Digital Marketing and Content, AI in Healthcare and Pharma, AI for Project Management.